Per m² per month
Rentals
- Average monthly rent across the countryDecember
- ₸4,565 ≈ $8.78
- Almaty
- ₸5,344 ≈ $10.28
- Astana
- ₸4,959 ≈ $9.54
Early Seed · Launch market: Kazakhstan · Data set: August 2025
Aera for investors
Infrastructure for a more trustworthy rental market.
Aera combines taste-aware discovery, listing verification, and transaction workflows in one rental platform. The investment object is Aera; Aera Vibe is its live personalization layer.
- Current round
- $1.8–4m Early Seed
- Launch market
- Kazakhstan Expected KZ model
- Expansion model
- ~$7m Four-year expansion CAPEX
- Evidence set
- Aug 2025 Financials and market research
Live traction
Aera cumulative metrics
Product usage and investor-intent signals, refreshed from the analytics property every minute.
Connecting
- Demo accesses
- Applications submitted
- Data Room accesses
- Investor landing visits
—Awaiting live data
—Awaiting live data
—Awaiting live data
—Awaiting live data
The live feed is not connected in this environment. The dated, verified demand snapshot remains below.
2024 market evidence
The year 2024 in numbers
Sales, average price per m²
Housing prices
- Primary market
- ₸500,198 ≈ $962
- Secondary market
- ₸516,203 ≈ $993
- Almaty
- ₸480,000 ≈ $924
- Astana
- ₸640,000 ≈ $1,231
Real estate transactions
- Total transactions
- 433,000+16.8% vs 2023
- December, peak transaction month
- 50,046 transactions; 79% were apartments
Leaders by transactions
- Almaty
- 83,700 transactions+26.5%
- Astana
- 76,940 transactions+22.7%
TAM
Total Addressable Market
$1.3bnTotal size of the housing rental market in Kazakhstan.
Rental demand is concentrated in Almaty and Astana, making the serviceable segment a substantial share of the total market.
SAM
Serviceable Available Market
$720mServiceable market for Aera’s target segment.
Under the supplied base scenario, SOM can reach 7–9% of SAM, equivalent to approximately $40–68m per year.
SOM
Serviceable Obtainable Market
$68mEstimated annual market volume Aera can capture within four years under the base scenario.
Source: Kazakhstan market research supplied in the Data Room. Figures are a point-in-time 2024 market snapshot.
Market gap
Market challenges
Classifieds publish inventory, but leave trust, transparency, personalization, and transaction services outside the product.
Outdated business models
- Revenue generated almost exclusively from listing placements
- No integrations with banks or insurers
- No integration with property managers and service providers
No quality control
- Absent listing verification allows duplicates and false listings to appear
- No guarantee that a property is available or even exists
- User complaints are disconnected from responsive, real-time moderation
Inadequate transparency
- No on-demand analytics for demand, rental rates, or time on market
- Prices and market statistics can be difficult to verify
- No access to vetted property data
No innovative technology
- Many classified platforms still run on legacy technology
- Slow websites, weak user experience, and inadequate mobile optimization
- No AI-driven selection or predictive analytics
Focus on sellers rather than users
- Interfaces and filters are designed primarily to display agency listings
- Users with genuine intent get lost in a stream of repeated and spam listings
- No personalized recommendations based on tenant needs and preferences
Aera marketplace
Turn renting into a one-click process
Straightforward, accessible, and advantageous for everyone, whether you are a landlord or a tenant. Everything the rental housing market needs, in one place.
Competitive position
Feature comparison against market leaders
Aera is designed to move beyond listing distribution by combining personalization, service depth, and transaction infrastructure in one platform.
Service quality matrix
Market share
Funding raised
USD, millionsMarket shares and competitor funding figures are estimates from the supplied market research, not audited disclosures. Aera’s market share is a three-year target, while $1.8–4m is the current Early Seed range.
Launch timing
Why 2025 is the right time to launch Aera
Six converging signals make Kazakhstan a credible launch market for a rental platform built around trust, personalization, and services.
High rental yields
Kazakhstan offers attractive terms to rental property investors. The average rental yield in Astana is 11.09%, one of the highest rates in Asia.
Digital transformation and support for startups
Kazakhstan promotes digital technology and startups, especially in FinTech and e-commerce. This creates a supportive environment for new platforms like Aera.
Increasing demand for rental housing
Housing rental rates in Kazakhstan increased 3.5 times between 2021 and 2024 due to increased demand and limited supply.
Immigration to Kazakhstan in 2022–2024
Over the reported period, foreign demand for housing and work in Kazakhstan rose across both tracked permit categories.
- Temporary residence permits+34.5%
- 2022530,000→2023713,000
- Work permits+19.4%
- 2022489,000→2023584,000
Short-term rental and tourism growth
Kazakhstan promotes domestic and international tourism, especially in Almaty and Astana, increasing demand for short-term rentals.
- Average monthly Airbnb income in Almaty
- $506
- Average occupancy rate
- 36.9%
Government-sponsored infrastructure initiatives
The Nurly Zhol program aims to upgrade infrastructure and support market growth and the development of new services.
- New housing included in the program target
- 1.4m m²
Source: Kazakhstan market research in the Data Room. Figures are point-in-time market evidence for the cited periods, not Aera operating results.
Integrated platform
We combine advanced technology, banking tools, and in-depth analytics to:
- Make renting as transparent as a banking transaction.
- Rebuild trust in market deals.
- Set a new benchmark for fair pricing and accountability.
Team
A focused founding team
Product, market, and engineering ownership are visible. Specialist hiring is part of the Early Seed execution plan.
Sergei Kovalev
Founder and CEO · Project Manager
Experience
- People and product management in PropTech and financial modelling
- Investment analysis and strategy
- IT project development and scaling
- ROI, CJM, CustDev, and PESTEL analysis
- Economic modelling
Temur Bozarov
CMO
Experience
- Analytics and finance
- Competitor marketing analysis
- User requirements and flows
- Product positioning
Aleksei Dmitriev
CTO
Experience
- More than five years in full-stack development
- High-load and multilingual projects
- React, TypeScript, and client-side architecture
Aera’s key advantages
Less search effort
Taste-aware discovery narrows the market to relevant mid- and long-term homes.
Personalization with utility
Recommendations adapt to different user needs without hiding the decision criteria.
Support beyond discovery
Relocation, verification, and transaction services connect the full rental journey.
Key business areas
Aera ecosystem
Aera technology
Revenue projection for Kazakhstan
Revenue and cost structure
Risks and mitigation strategies
Business model
A hybrid model combines marketplace liquidity, completed-transaction revenue, and decision support. Each layer reinforces trust, conversion, and recurring service demand.
Marketplace
Transaction fees
AI-driven decision support
Execution plan
Project roadmap
A monthly view from delivered product evidence to a measured Kazakhstan marketplace pilot.
June
July
August
September
October
November
December
- Delivered
Aera Vibe product flow
Taste-profile creation and compatibility flows established the first working personalization layer.
- Delivered
Marketplace development build
Search, listing detail, and taste-match signals were connected in the product interface.
- Delivered
Demand and scenario evidence
Paid demand testing, market research, and operating scenarios were assembled for the Early Seed evidence set.
- Now
Early Seed and core team
Finance the core product, engineering, market, and operating roles required for launch preparation.
- Next
Trust and verification layer
Complete listing verification, property standards, transparent statuses, and supporting trust workflows.
- Next
Kazakhstan launch preparation
Prepare local market entry, partner operations, and onboarding for verified rental inventory.
- Next
Measured marketplace pilot
Test completed transactions, retention, and unit economics before committing to geographic expansion.
Planning sequence based on the August 2025 management scenario. Timing depends on financing, launch evidence, regulation, and partner readiness.
Geographic expansion
Project timeline
Eleven markets in five years: a phased path from Australia and New Zealand into high-growth rental ecosystems across Asia-Pacific.
Australia, New Zealand
Thailand, Malaysia, Indonesia
Singapore, South Korea
Philippines, Hong Kong
Maldives, Sri Lanka
Management expansion scenario. Sequence and timing depend on launch evidence, regulation, partnerships, and financing.
Investment opportunity
Investment required
Early Seed round: $1.8–4m
Investor equity and participation formats are negotiated individually.
Projected financial performance
- Projected return
- 23.8% IRR
- Revenue projection for Year 4
- $163.8m
- Average customer LTV
- Up to $1,800
- Company valuation in four years
- $244m
Rational exit strategy
An exit option is available after 18 months; the full investment cycle is up to 27 months.
High scalability and strong expansion potential
A flexible technology architecture supports localization and expansion into 14 country markets over five years.
Diversified monetization model
Revenue streams include subscriptions, transaction fees, B2B services, analytics, and FinTech solutions, with phased diversification across markets and products.
Managed risks and a well-designed legal structure
International legal review supports ongoing compliance, while bank and insurer participation is designed to strengthen transaction safeguards.
Early Seed round: $1.8–4m
Investor equity and participation formats are negotiated individually.
Validated unit-economics model
- Projected customer LTV
- Up to $1,800
- Projected return
- 23.8% IRR
- Projected revenue for Year 4
- $163.8m
- Projected payback period
- Up to 14 months
Technology designed for scalable growth
Proprietary recommendation, pricing, and Interior Taste Profile models sit on an architecture designed for localization across 14 jurisdictions.
Launch in fast-growing, under-digitized rental markets
The expansion model focuses on MENA and Southeast Asian markets with projected growth above 11% CAGR and first-mover potential.
Team experienced in PropTech, finance, and international IT
The management and development team combines investment strategy, high-load systems, React, TypeScript, and applied AI experience.
Planned strategic transaction or public-market exit
The model targets a 27-month exit horizon and a projected company valuation of $244 million.
Early Seed round: $1.8–4m
Investor equity and participation formats are negotiated individually.
Transparent high-yield investment model
- Projected return
- 23.8% IRR
- Planned dividend payments
- Quarterly
Flexible participation options
Direct equity participation or a convertible loan, with a minimum investment of $100,000.
Risk controls through institutional participation
The operating model anticipates partnerships with financial institutions and transaction insurance to reduce exposure.
Access to the real estate platform of the future
Invest in a technology platform designed to improve transparency and establish new standards for the rental market.
Defined repayment and exit options
The projected payback period is up to 27 months, with an exit option after a minimum of 18 months.
Early Seed round: $1.8–4m
Investor equity and participation formats are negotiated individually.
Access to markets with maximum growth potential
- Projected housing-rental market growth
- 11–16% per year
The expansion model opens access to rapidly growing markets across Asia and the Middle East.
Early-stage return potential
- Projected return with an exit option after 18 months
- 23.8% IRR
- Projected company valuation in four years
- Up to $244m
Innovative financial instruments
The long-term model considers REIT structures and potential asset tokenization as ways to improve investment liquidity.
Social impact and ESG focus
Aera is designed to make rental housing more accessible, transparent, and secure while raising standards for responsible market development.
Early access ahead of institutional funding
Early participants can discuss individual terms before a larger institutional funding round.
Be part of the real estate market transformation with Aera.
Review the financial models and supporting evidence in the Data Room, then contact the founder to discuss investment terms.
